Comprehensive Cultural Plan and WCCA TV

Good Morning and an early and grateful wish for a HAPPY 4th to you and yours !

Please read the Cultural Coalitions recently adopted comprehensive plan and also the Mass Cultural Webpage link Executive Summary, visit where it states:

“In response to this challenge, Barr’s Creative Commonwealth Initiative is an investment in the unique potential of community foundations to generate new opportunities, and connect donors and policymakers with artists and arts organizations whose work enlivens communities. Together, we seek to build local networks for arts and culture, and to help the creative sector become more sustainable, equitable and accessible statewide, not just in Boston.

Creative Commonwealth has three over-arching goals:

To strengthen arts and creativity in communities by deepening financial support, and strengthening local arts policy.
To form a learning community that shares successes and challenges, to enhance the capacity of each participating foundation.
To offer a model of constructive partnership between private and community foundations and civic entities.

Diversity is also a core value for this initiative – recognizing that, as the world changes around us, we depend on arts and creativity to continue to change as well, to help bridge divides, build understanding, and for all to find their voice and place in our communities. This means new kinds of art, cultural explorations, voices, perspectives and genres that takes new forms, and appears in unexpected places.”

Simply put, as an institution that stands for media democracy and creative innovation and as a digital maker space and public access platform, this (above) is exactly the sum of WCCA TV’s accomplishments and mission. Plus, ours is a community of creative activity.


“The Coalition Cultural Plan, in partnership with the CITY, lays out 90 strategies over 10 years, 20 strategic priorities were identified as actionable for 2020 by the City, GWCF, and the Worcester Cultural Coalition. Priorities include shaping cohesive branding and imaging for the “Worcester Story”; engaging “9-to-5ers” in the downtown area through increased offerings and activities; and designing and launching an in-artist residence program to incorporate creative design on the front-end of projects in municipal government, business, and neighborhoods.”

“This plan will enable Worcester to take full advantage of the opportunities for quality of life and economic development that a robust arts, culture and creative sector can bring,” said Ann T. Lisi, CEO and President of Greater Worcester Community Foundation. “Providing a clear strategy regarding our cultural resources, we hope this plan can be a model for others in the Commonwealth to take action in strengthening the arts and culture presence in their communities.”

The above points as I underlined are focal points to the purpose of WCCA TV as it is WCCA TV who is uniquely WORCESTER, carrying the brand of Worcester’s communities forward through our television and social networks, while also providing an electronic common area where Worcester’s story is told. This plan IS WHAT WE DO ( and we’ve been doing it since 1986). This as part of the framework of our everyday conversation about WCCA TV. I hope understanding the value and roll of WCCA the CITY, it’s leadership, and Organizations and Foundations that support the arts will continue to embrace and encourage the work you and our volunteers are all doing.

The full plan is available on the website

Mauro DePasquale, Executvie Director, WCCA TV “The People’s Channel
WCCA TV the place to Learn – Create – Connect